Our KKmaP experts are recognised as leading industry specialists in this field. They manipulate raw data in a variety of forms to get the most from information gathered.

Geographical Information Systems (GIS) are our key analytical tools to support performance measurement and to make it easier to understand and interpret data. We have the most sophisticated geographic information systems in the sector and use industry leading software, Mapinfo, to provide pictorial maps of responses and data. For example, we can:

• Map census data for local authorities to refine data down to output or super output area.
• Provide comparisons of travel-time catchment maps with associated data analysis to recommend optimum sites for facility development.
  
  Example drivetime catchment map (click on the image for a larger view of the map)
• Identify deficiencies in open space provision through radial and/or travel-time catchment maps.

We can also build more in-depth pictures by accessing and analysing lifestyle and consumer intelligence from Mosaic and Mintel.